Home' Grower : November 2012 Contents The South Australian Grower -- November 2012
Fair trade sought
THE trade department was unable to confirm if Prime
Minister Julia Gillard had stood up for Australian growers
during her recent visit to India.
Answering questions from Senator David Fawcett in a
Senate Estimates hearing, trade officials admitted India
charges tariffs of up to 100 per cent on fruit and
vegetables from Australia and the department was aware
that China also charges tariffs up to 25pc.
They confirmed there were negligible to no tariffs on
produce imported to Australia.
"Given the huge potential growth in the market for
Australia's produce in these two countries with their
expanding economies and growing middle class, the
potential for Australian growers is exciting," Sen Fawcett
"South Australia has a great horticultural sector but these
growers will only be able to realise this potential if the
playing field is level."
Just how obsessed is South Australia with fresh produce?
Well, they use watermelons as pillows and shave with
carrots, according to a clever new television
Headed up by Adelaide Product Market, the commercial
features MasterChef personality and South Australian
Callum Hann speaking about enjoying fresh fruits and
Meanwhile, real life fresh produce retailers can be seen
going about their daily tasks using fruit in unusual ways.
The commercials are part of a year-long State-wide
campaign to get more people consuming and buying
Callum will also promote fresh produce-based recipes.
The recipes promoted in the commercials will be
available for free to participating greengrocers, Foodland
supermarkets, IGA and IGA Fresh stores.
Other "produce-obsessed" scenarios include washing
hair with basil leaves, dipping a tomato-slice teabag and
exercising with custom-made rockmelon dumbbells.
"We wanted to develop an ad campaign that could grab
people's attention, while at the same time getting our
message across that fresh produce retailers really are
obsessed with fresh produce," Adelaide Produce Market
spokesperson Julian Carbone said.
SA firm on fruitfly control
By PAULA THOMPSON
FRUITFLY incursions in
the eastern states are on
the rise but the very low
frequency of outbreaks in
South Australia is evidence that
border security measures are
working, according to South
Minister Gail Gago.
She was the guest speaker at
the Rural Business Support
annual general meeting held at
the Adelaide Showgrounds
Responding to questions, she
said it was concerning that
New South Wales and Victoria
were looking to wind back
fruitfly controls but was confi-
dent SA could remain fruitfly
"Both NSW and Victoria are
simply going into management
arrangements," Ms Gago said.
"The decision was forged on
the fact that those states were
having so many fr uitfly break-
outs, the costs of trying to
eradicate fruitfly became
"Industry indicated it was
not supportive of investing any
further finance with the State
Government to enhance or
increase the eradication pro-
Ms Gago said there would
still be an exclusion zone
around Riverland's neighbour
-- the Sunraysia district of
She said there was little the
State Government could do to
convince their interstate coun-
"We can only raise our con-
cerns for SA," she said.
"Those states are able to
make decisions unilaterally.
There is no national legislation
that will enable us to have an
effect on their decision."
Ms Gago said she was well
aware of the adverse impact any
fruitfly outbreak could have on
"SA is very mindful of the fact
that fruitfly control is crucial to
have and maintaining our
clean, green environment is
crucial," she said.
"We've been monitoring the
situation for quite some time.
"Victoria has seen a signifi-
cant increase in fruitfly out-
breaks for a number of years,
but that has not resulted in any
increases in incursions in SA.
"It's important the measures
put in place to protect our
biosecurity in terms of fruitfly
Ms Gago said the govern-
ment would continue to moni-
tor and make the changes nec-
essary to the biosecurity pro-
gram, to ensure fruitflys stayed
out of SA.
"We'll be making sure these
measures are held up to the
highest level, to make sure
incursions don't occur," she
"But, we've been able to
stand up to significant incur-
sions interstate in the last few
years, so that says to us we've
got a good system already in
Ms Gago said protecting the
quality and image of South
Australian produce was para-
produce coming from a clean
environment is where our
strength lies," she said.
"We can't compete with over-
seas competitors on cost.
"SA's premium brand is high-
quality food and wine that's
Victorian Farmers Federation
horticulture group president
Sue Finger said a national
approach was needed to tackle
the fr uitfly problem.
"What we have been doing as
a farmers' federation is lobby
the peak industry bodies and
the Federal Minister for
Agriculture Joe Ludwig, saying
the situation with fruitfly is not
going away, so we need to look
at cross-industry funding," she
"This will assist in working
out whether fruitfly can be
eradicated or better controlled
through the whole of Australia,
not just in certain areas.
"We need to look at this
problem as an Australia-wide
problem, so we can ensure
greater market access into
Ms Finger said the VFF had
received a response from
Senator Ludwig and was happy
with the reply.
"He acknowledged the issue
and offered some pretty viable
options and has referred the
matter to the National Fruitfly
Governance Committee," she
It was important to find alter-
native methods of control, with
the Australian Pesticides and
Veterinary Medicines Authority
tightening restrictions on
And with Asian markets set to
boom, ensuring access into
these nations was particularly
It will be a great benefit to
Australian fruit growers," Ms
Riverland grower Mark Doacke is concerned about moves by the Victorian and New South Wales
governments to wind back fruitfly controls but hopeful South Australia will back growers up and
protect the State from fruitfly incursions. "It has the potential to be a problem, but it's being
controlled at this stage," he said. "But the closer fruitfly gets to us, the bigger the threat." Mark
runs a 28.3-hectare orchard at Sunlands near Waikerie, with 2.4ha planted to vines and the rest to
Concerns on moves by
Difficult to influence Vic,
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